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Secure your revenue operations with Mailsec
As part of our RevOps approach, Innovsa places digital security at the heart of revenue operations. An essential aspect of this security is the protection of your electronic communications and domain reputation. That's why we've established a strategic partnership with Mailsec, an advanced DMARC management solution designed to combat identity theft and phishing.
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Protect your reputation, your revenues
Cyber threats are evolving rapidly, and without adequate DMARC protection, your domains become vulnerable to email spoofing attacks. Mailsec is a robust tool for securing your domains, ensuring regulatory compliance, and protecting your revenue operations. By integrating DMARC, SPF and DKIM protocols, we ensure that your communications are authentic and that your domains are protected against cyber-attacks.
This is particularly important for companies using marketing tools such as HubSpot, where poor DMARC configuration can adversely affect the deliverability of marketing emails, directly affecting your customer acquisition efforts and revenues.
With Mailsec, you have access to a Microsoft-sponsored platform that can easily integrate with security solutions like Microsoft Sentinel to detect suspicious behavior. The solution uses artificial intelligence to analyze logs and abnormal behavior, reinforcing the security and reputation of your domain. In addition to protecting your communications, Mailsec helps you monitor third-party services such as Microsoft, SendGrid or MailChannels, ensuring complete protection of your digital assets.
Benefits for your company
Complete protection against phishing and identity theft : Mailsec secures your domains, preventing malicious actors from using them fraudulently.
Optimized deliverability of marketing emails : By respecting DMARC, SPF and DKIM policies, your HubSpot emails reach your targets directly, without the risk of falling into quarantine.
Compliance with Bill 25 and new security requirements : Mailsec ensures compliance with new cybersecurity standards, essential for data protection.
Advanced third-party and threat monitoring : Thanks to AI, Mailsec detects anomalies in third-party services, ensuring that your domains are protected against abuse.
What is RevOps?
RevOps is the way we maximize business success by making each department responsible for Revenue Operations.
Did you know that by combining sales, marketing and customer service operations under a single operational team or framework, you can achieve a strategy capable of increasing your revenues by 15%, while meeting your objectives and KPIs by reducing your operational efforts?
First of all, you're probably already doing RevOps without knowing it! The principle is to eliminate your silos between marketing, sales, services and revenue operations.
Have you already optimized your internal processes?
But have you thought about aligning your marketing and sales processes with your billing process?
A RevOps strategy focuses on the key elements that will eliminate friction and inefficiencies.
Have you already centralized your data in a CRM?
Once RevOps places data at the heart of revenue operations, for example by centralizing customer data, decision-making becomes easier.
Improved collaboration:
By breaking down silos between departments, RevOps fosters close collaboration.
Increased revenue predictability:
Better visibility of performance to forecast financial results.
Steps for implementing
DMARC policy with Mailsec
Innovsa: Your trusted partner for secure DMARC deployment
Integrating Mailsec into your technology stack optimizes your processes and protects your data, ensuring that your marketing communications, particularly via HubSpot, comply with security requirements. We support you in configuring DMARC policies and other security protocols, ensuring that every e-mail sent from your domain benefits from rigorous authentication.
