Lead
Generation
What is RevOps?
RevOps is the way we maximize business success by making each department responsible for Revenue Operations.
Did you know that by combining sales, marketing and customer service operations under a single operational team or framework, you can achieve a strategy capable of increasing your revenues by 15%, while meeting your objectives and KPIs by reducing your operational efforts?
First of all, you're probably already doing RevOps without knowing it! The principle is to eliminate your silos between marketing, sales, services and revenue operations.
Have you already optimized your internal processes?
But have you thought about aligning your marketing and sales processes with your billing process?
A RevOps strategy focuses on the key elements that will eliminate friction and inefficiencies.
Have you already centralized your data in a CRM?
Once RevOps places data at the heart of revenue operations, for example by centralizing customer data, decision-making becomes easier.
Improved collaboration:
By breaking down silos between departments, RevOps fosters close collaboration.
Increased revenue predictability:
Better visibility of performance to forecast financial results.
Your lead generation department at Innovsa
At Innovsa, we understand that lead generation goes far beyond simply collecting contacts. By combining rigorous data analysis, tailored marketing and sales processes, and powerful tools like HubSpot, we create lead generation journeys for our customers that attract qualified prospects, increase conversion rates and reinforce the impact of your growth strategies. Our tailor-made approach ensures perfect alignment between your team, your tools and your content, turning every lead into a valuable opportunity.
Why choose our lead generation service ?
The key to increasing operational efficiency lies in interoperability and automation. To deliver a consistent customer experience, you'll need to optimize your ability to produce end-to-end content, messaging and interactions that maximize revenue and optimize your processes.
To achieve this, our turnkey RevOps approach is designed to put you and your customers at the heart of your organization.
Customized strategies
We tailor our lead generation campaigns to your industry and your objectives
Proven experience
More than a decade of experience in developing effective strategies for lasting results.
Balanced approach
We take immediate action for quick wins, while building solid long-term growth.
Qualified leads
Thanks to precise targeting and advanced segmentation, we provide you with leads that are ready to buy.
Ongoing monitoring and optimization
Our campaigns are continually adjusted to maximize your ROI.
Marketing automation technologies
We integrate the latest technological innovations to automate and optimize your campaigns.
Our lead generation methods
Innovation doesn't stop at technology. We also train your teams to ensure successful adoption of new strategies.
SEO-optimized content marketing
Creation of engaging content optimized to attract quality organic traffic.
Targeted advertising campaigns
Advertising on Google, Facebook and LinkedIn to capture a qualified audience.
SEO and natural referencing
Optimization of your site to increase your visibility on search engines.
Lead magnets
Creation of eBooks, guides and other attractive content to capture your prospects' contact details.
Email marketing
Personalized campaigns to convert your leads into customers.
Intelligent CRM, a powerful lead generation engine
Lead management doesn't stop with lead generation. To maximize your conversion rate, it's essential to follow each prospect through the various stages of the sales cycle. A CRM (Customer Relationship Management) plays a crucial role in this process , which is why we prefer Hubspot's technological infrastructure.
Monitoring sales stages
Tracking sales stages
A CRM enables you to visualize every stage of the customer journey, from initial contact to closing the sale.
Efficient lead management
Efficient leadmanagement
Classify your leads according to their level of engagement and their position in the buying cycle.
Task automation
Task automation
CRM automates reminders and follow-ups to ensure that no lead is overlooked.
Performance analysis
Performance analysis
Measure the effectiveness of your lead generation efforts and adjust your strategies accordingly...